Andy Warhol

The Souper Dress

Andy Warhol

The Souper Dress

Price: $8,000.00

Framing not included

Details

Technique:
Dress 80% Cellulose & 20% Wool
Year:
1965
Dimensions:
96.5 x 60.3 cm (37.9 x 23.7 in)
Signature:
Unsigned. Titled on the label.

Artwork Condition

Poor Fair Very Good Excellent Mint
This item was reviewed by our specialist team to determine its condition.

About the Artwork

 The Souper Dress  inspired by the iconic Campbell Soup Cans series by Andy Warhol was imagined and produced by the Campbell Soup Company as a mail order offer and as an effective advertising campaign when paper dresses were all the rage in the 60s. Two labels from any different kinds of Campbell’s Vegetable Soups and $1.00 got you the dress.


"Campbell’s Souper Dress, on you, it’ll look… M’m ! M’m ! Good !"

Campbell Soup Advertisement

The  Souper Dress  is a classic example where fashion, art and industry intersect into one image. The paper dress captures the vibrant, youthful, optimistic and consumerist zeitgeist of the 1960s in America to perfection.
This, then, disposable A-line dress made of screen-printed tissue, wood pulp and rayon mesh with binding tape, is printed with the Campbell's Soup red, black and white labels. At the back of the neckline is attached the original  label that reads: "The Souper Dress/No Cleaning/ No Washing/ It's carefree fire resistant unless washed or cleaned/To refreshen, press lightly with warm iron/80% Cellulose, 20% Cotton".

About the Artist

Andy Warhol (1928-1987) was an American artist, a leading figure of the Pop Art movement. ​Using a variety of media materials from photographs up to computer-generated art, Warhol's works explore the relationship between artistic expression, celebrity, culture and advertisement that flourished by the 1960s.

About the printing Technique

Tapestry is the term that describes a range of textiles, including needlepoint and certain mechanically woven, ribbed fabrics, but historically and technically it designates a figurative weft-faced textile woven by hand on a loom.